Latest NewsHBX Group launches “Agent Radar” to help travel advisors navigate demand shifts with real-time insights
London, 15 April 2026.- HBX Group (HBX.SM), a leading B2B travel technology marketplace, has announcedthe launch of Agent Radar, a new weekly insights feature designed to help travel advisors quickly understand evolving travel demand and identify new booking opportunities.
Curated from HBX Group’s proprietary data and powered by billions of daily search signals, Agent Radar provides a clear, accessible snapshot of where demand is growing, where it is softening, and how travel advisors can adapt accordingly. The initiative builds on HBX Group’s existing Insights tool, which helps partners understand how traveller demand is evolving by bringing together search and booking trends from across its global network. Agent Radar takes this a step further, turning those signals into a simple, curated weekly snapshot that highlights what is gaining traction, what is slowing down, and where new opportunities may lie.
Integrated into the booking solution and updated weekly, Agent Radar highlights trending destinations, emerging patterns and curated hotel suggestions, enabling advisors to make faster, more informed decisions when serving their clients.
Agent Radar has been designed as a simple but high-value touchpoint, helping travel advisors stay on top of changing market dynamics without needing to analyse large volumes of data themselves. By simplifying complex destination demand signals into clear weekly recommendations, Agent Radar saves advisors valuable time and helps them focus their efforts and marketing spend on the destinations and corridors most likely to convert, reducing wasted spend and improving campaign efficiency. This allows them to dedicate more time to the personalised service and relevant advice that differentiates them in an increasingly competitive market.
“Agent Radar is about making data genuinely useful for our partners,” said David Amsellem, Chief Distribution Officer at HBX Group. “Travel advisors are operating in an environment where demand can shift quickly, and having a clear, reliable view of what’s happening in the market is essential. By translating complex data into practical, weekly insights, we’re helping them save time, focus on the destinations most likely to convert, and dedicate more energy to the personalised service that truly sets them apart.”
Agent Radar is currently available to travel advisors in key markets including the United States, the United Kingdom, Australia, Spain and Mexico, with further expansion planned in the coming months.
With this launch, HBX Group continues to strengthen its position as a trusted partner to travel advisors, combining technology, data and human expertise to simplify decision-making in an increasingly dynamic travel landscape.
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About HBX Group
HBX Group is a leading global B2B travel technology marketplace that owns and operates Hotelbeds, Bedsonline, The Luxurist, Roiback and Civitfun. We offer a network of interconnected travel technology products and services to partners including online marketplaces, tour operators, travel advisors, airlines, loyalty programmes, destinations, and travel suppliers.
Our vision is to simplify the complex and fragmented travel industry through a combination of cloud-based technology solutions, curated data, and a broad portfolio of products designed to maximise revenue. HBX Group is present in more than 170 countries and employs more than 3,500 people worldwide. We are committed to making travel a force for good, creating a positive social and environmental impact.
HBX Group International PLC (HBX.SM) is listed on the Spanish Stock Exchange, ISIN:GB00BNXJB679.
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