London, 19 of June 2025- The Luxurist, the world’s first all-in-one B2B luxury travel ecosystem, is expanding into key global markets, including Spain, Mexico, Australia, South Africa and Gulf Cooperation Council. The company is also now officially integrated into Bedsonline, the retail arm of HBX Group (HBX.MC), one of the world’s leading travel technology providers, granting access to travel agents worldwide to its portfolio of luxury and premium travel products. Launched in early 2025 and already live in the US, Canada, UK, France, Belgium and Luxembourg, The Luxurist leverages innovative travel technology to connect best-in-class travel advisors with extraordinary properties via a seamless interface designed exclusively for the luxury segment. Aiming to establish a new reference point in the B2B luxury &premium travel market by offering:Dedicated concierge team available 24/7Real-time inventory management and booking confirmationPrivileged rates and exclusive amenities for discerning clients Now part of HBX Group’s retail distribution, The Luxurist will be accessible to a wider network of luxury travel advisors with an impressive portfolio of over 5,000 handpicked luxury properties across +200 destinations. "Integrating The Luxurist into HBX Group's retail platform is a major milestone. Our unique value proposition - exceptional concierge service and exclusive privileges - is now accessible to all HBX Group partners worldwide via web and API." said David Amsellem, CEO of The Luxurist. “We are expanding into Spain, Mexico, Australia, South Africa and Gulf Cooperation Council with a platform that reflects the elevated standards expected in luxury travel. We are not just providing access, we are providing an ecosystem of excellence.” “Luxury travel is the fastest-growing segment in our industry” said Nicolas Huss, CEO of HBX Group. “With The Luxurist, we are investing in the future of high-end travel services. By integrating The Luxurist into our global retail portfolio, we're empowering our worldwide network of travel advisors to excel in the luxury segment. The Luxurist represents a new benchmark for the luxury segment. One that empowers travel advisors, supports exceptional service delivery and reinforces the HBX Group vision of creating a smarter, more connected future for travel. About The LuxuristThe Luxurist is the premier ecosystem connecting the world's leading luxury travel professionals with exceptionalproperties.Theplatformisdedicatedtoelevatingtheluxurytravelexperiencebymakingit as seamless, reliable, and extraordinary as it should be. We provide luxury-travelleaderswiththetools,techandsupporttheyneedtooutperform. Throughour premier booking platform, travel advisors unlock a new dimension of efficiency and precision; hotel partners showcase their prized gems to high-value guests in a curated collection of world-class destinations; and travelers benefit from exclusive privileges. Press contactsSeema SoochitCommunication Managerssoochit@theluxurist.comFollow us on:LinkedInFacebookForvisuals, please click here About HBX GroupHBX Group is a leading global independent B2B travel technology marketplace that owns and operates Hotelbeds, Bedsonline, and Roiback. We offer a network of interconnected travel technology products and services to partners including online marketplaces, tour operators, travel advisors, airlines, loyalty programs, destinations, and travel suppliers.Our vision is to simplify the complex and fragmented travel industry through a combination of cloud-based technology solutions, curated data, and a broad portfolio of products designed to maximize revenue. HBX Group is present in 170 countries and employs more than 3,600 people worldwide. We are committed to making travel a force for good, creating a positive social and environmental impact.HBX Group International PLC (HBX.SM) is listed on the Spanish Stock Exchange, ISIN:GB00BNXJB679. More information:www.hbxgroup.com HBX Group Media ContactPR & Media Relations media@hbxgroup.com Follow us: LinkedIn, Facebook, X, Instagram. 

London, June 17, 2025 — HBX Group (HBX.MC), a leading independent B2B marketplace for travel technology, has signed through Roiback,the leading provider of direct channel technology and services for hotel chains and independent hotels, an alliance withIntermundial, part of the Atlantigo Group and a leader in the multichannel distribution of insurance solutions for travel and gadgets, with over 30 years of experience. Through this agreement, the companies will launch Trip Protection & Assistance, a 100% integrated solution in the booking engine that allows hotels to offer cancellation insurance and travel assistance in a simple, efficient way and without technological intermediaries. The solution is available from today in Spain, Portugal, Italy, Mexico, and Colombia and has been designed to reduce cancellations by up to 40%and boost sales of non-refundable fares for hoteliers using Roiback’s booking engine. This is achieved by directly incorporating insurance into the booking process that allows for justified cancellations and assistance at destination, thus offering greater confidence and flexibility to the end customer. Roiback, part of HBX Group, is an award-winning HotelTech company specialising in Direct Channel services and technology for both chains and independent hotels worldwide. The company’s offering includes a market-leading booking engine focused on conversion, web development, digital marketing services specialised in hotels and loyalty solutions. This is combined with a dedicated team of Direct Channel specialists to support strategy and maximise results. Roiback is a Google Partner Premier and TripAdvisor strategic partner. "This collaboration responds to a growing demand from the hotel sector: reducing cancellations and increasing the conversion rate of non-refundable rates, without barriers for the customer or the hotel. Thanks to this integration with Roiback, we offer an effective and profitable solution for both the direct channel and the end traveler," said Miguel Gil, Head of Business at Intermundial, Atlantigo Group. This initiative is aligned with HBX Group's global strategy, which focuses on facilitating travel planning and offering complementary products that improve the user experience throughout all phases of the booking process. In a context where travel insurance is gaining prominence globally, Trip Protection & Assistance represents a clear commitment to customer-focused innovation. Unlike other offerings on the market, this solution stands out for its complete integration without the need for additional development or external platforms, allowing for rapid implementation and improved conversion and revenue for the hotel's direct channel. “At HBX Group, we are committed to creating ecosystems that help our clients compete better. With Trip Protection & Assistance, we are taking another step in our strategy of providing high-value-added solutions that eliminate obstacles in the booking experience and improve hotel profitability”, concludes Daniel Nordholm, Chief Product and New Business Officer of HBX Group. ### About HBX GroupHBX Group is a leading global independent B2B travel technology marketplace that owns and operates Hotelbeds, Bedsonline, and Roiback. We offer a network of interconnected travel technology products and services to partners including online marketplaces, tour operators, travel advisors, airlines, loyalty programs, destinations, and travel suppliers. Our vision is to simplify the complex and fragmented travel industry through a combination of cloud-based technology solutions, curated data, and a broad portfolio of products designed to maximize revenue. HBX Group is present in 170 countries and employs more than 3,600 people worldwide. We are committed to making travel a force for good, creating a positive social and environmental impact. HBX Group International PLC (HBX.SM) is listed on the Spanish Stock Exchange, ISIN:GB00BNXJB679.  More information:www.hbxgroup.com HBX Group Media ContactPR & Media Relations media@hbxgroup.com Follow us: LinkedIn, Facebook, X, Instagram.

London, June 9, 2025 – HBX Group (HBX.SM), the leading independent B2B TravelTech marketplace, hosted its flagship event, MarketHub Americas 2025, this week in Panama City. Under the theme “Connecting Horizons”, the multi-day conference brought together over 500 travel and technology professionals at the Megapolis Hotel to explore how innovation, strategic partnerships and consumer shifts are reshaping the global travel industry. Reflecting the event's focus on global connection and regional relevance, Panama’s Minister of Tourism, Gloria de León, officially opened MarketHub Americas by spotlighting Panama’s strengths as both a proud host and globaldestination to watch in 2025. De León highlighted the country’s world-class infrastructure, strategic geographic position, and growing reputation for sustainable, inclusive tourism—values that align seamlessly with the event’s overarching theme. Building on that sense of opportunity and purpose, Carlos Muñoz, HBX Chief Commercial Officer and Deputy CEO, delivered a keynote showcasing how HBX Group's unique capacity to analyze over 7 billion daily searches offers critical insights into the shifting dynamics of global travel demand. He also explored key forces shaping the future of travel— including the sector’s growing economic relevance, the powerful influence of Millennial and Gen Z travelers, the booming demand for nature-first experiences, and the evolving roleof digital platforms in trip planning. Muñoz also outlined how HBX Group is actively responding to these shifts, with over €200 million invested in tech infrastructure, a €50 million commitment to nurturing and scaling TravelTech start-ups, and an expanding portfolio of strategic partnerships spanning fintech, mobility, insurance, and premium content. “The future of travel is not something any company can build alone,” Muñoz noted. “It’s a shared journey. That’s why we’re doubling down on partnerships —because when we connect ecosystems, we unlock exponential value.” Expanding on that vision, Pippa Williamson, HBX Group SVP of Sales, presented the company’s forward-looking strategy to drive scale and innovation across its B2B platform. She underscored HBX Group’s simplified brand architecture, designed to support a more connected end-to-end travel journey—from sourcing and servicing to settlement and intelligence—targeting a $94 billion B2B market within the $11 trillion global travel economy.This vision is already bearing fruit, with HBX Group providing access to over 250,000 properties and 100,000 directly contracted hotels. The company is also scaling rapidly in high-growth verticals including experiences, mobility, fintech, and insurance. “Our strength lies not only in our scale but in our commitment to simplicity, service quality, and strategic growth,” Williamson added. This commitment to regional insight was echoed in the remarks of David Amsellem, Retail General Manager at HBX Group. In a data-led session, he highlighted key trends across LATAM and North America, including Panama City’s dominance in international arrivals and the growing influence of U.S. leisure travelers across the region. Despite rapidly shifting consumer preferences, demand for beach destinations and luxury travel remains robust—reflected in the fact that 85% of HBX Group bookings in the region are 4-star and above. Amsellem also introduced The Luxurist, a premium offering featuring curated luxury inventory, concierge support, and exclusive benefits. Complementing HBX Group’s internal perspective, Olivier Ponti, Director of Intelligence & Marketing at ForwardKeys, offered a broader industry outlook. He shared ForwardKeys proprietary data showing global air capacity up 7% year-over-year and Latin America up 5%, driven by stronger intra-regional connectivity. Ponti highlighted opportunities in underserved routes, the rise of long-stay travelers and digital nomads, and the cultural drivers of demand—citing a surge in travel linked to Bad Bunny concerts as an example of how fandom fuels destination interest. Turning from external trends to internal transformation, Xavi Zabala, Chief Operations Officer at HBX Group, took the stage to explore the real role of artificial intelligence in reshaping travel. Opening his keynote with a strong statement "Al isn't here to replace us, it's here to give us superpowers", he stressed that AI is not about hype or flashy tools, but about empowering people through strategic infrastructure and automation. Using an iceberg analogy, Zabala emphasized that while tools like chatbots draw attention, the real impact comes from the solid data foundations underneath. He predicted four major shifts: a new era of AI efficiency, the rise of autonomous agents, the emergence of AI-generated video, and the arrival of AI-first apps. Continuing the conversation on evolving consumer expectations, Javier Cabrerizo, Chief Strategy & Transformation Officer at HBX Group, shared insights on how Gen Z is redefining the industry. With 72% of Gen Z travelers viewing travel as a form of self-expression, Cabrerizo called on the industry to evolve its offerings. He outlined five imperatives: integrated trips that unify services; hidden gems over commoditized destinations; storytelling and emotion-driven experiences; modern outreach via influencers and platforms; and, finally, brand accountability on sustainability, inclusion and transparency. “The future of our industry will be shaped by how we connect, collaborate and adapt together,” said Carlos Muñoz. “MarketHub is not just about business. It’s about building strategic partnerships that create long-term value. We hope you enjoyed Panama, a destination that perfectly reflects our theme 'Connecting Horizons': dynamic, connected, and full of opportunity.” ### About HBX GroupHBX Group is a leading global independent B2B travel technology marketplace that owns and operates Hotelbeds, Bedsonline, and Roiback. We offer a network of interconnected travel technology products and services to partners including online marketplaces, tour operators, travel advisors, airlines, loyalty programmes, destinations, and travel suppliers. Our vision is to simplify the complex and fragmented travel industry through a combination of cloud-based technology solutions, curated data, and a broad portfolio of products designed to maximise revenue. HBX Group is present in 170 countries and employs more than 3,600 people worldwide. We are committed to making travel a force for good, creating a positive social and environmental impact. HBX Group International PLC (HBX.SM) is listed on the Spanish Stock Exchange, ISIN:GB00BNXJB679. More information:www.hbxgroup.com HBX Group Media ContactPR & Media Relations media@hbxgroup.com Follow us: LinkedIn, Facebook, X, Instagram.

London, 27 May 2025–HBX Group (HBX.SM), a leading independent B2B travel technology marketplace,is partnering with global embedded financing platform YouLend, to offer its partners and clients access to Cash Advance, a new financing solution aimed at helping small and medium-sized businesses in the travel and hospitality sectors manage cash flow and unlock growth opportunities. Designed specifically for the needs of travel agencies, independent hotels, and similar businesses, Cash Advance offers funding based on business performance rather than credit scores or collateral. The application process is simple and fully digital, and approved funds can be accessed in as little as 48 hours. Repayments are made as a percentage of monthly sales, allowing businesses to contribute more during high seasons and less during quieter periods—without the burden of fixed payments amounts each month. “We want our partners to have the flexibility and support they need to run their businesses with confidence,” said Daniel Nordholm, Chief Product and New Business Officer at HBX Group. “By working with YouLend, we offer a practical solution that reflects the rhythm of the travel industry and the challenges our clients face. "At HBX Group, we’re committed to providing more than just travel distribution—we’re building a suite of tools and services that help our partners grow sustainably, operate more smoothly, and navigate the demands of a changing market.” Through Cash Advance tool, HBX Group's clients and partners can explore funding options, simulate different repayment scenarios, review terms in detail, and complete their application through a single, easy-to-use platform. The experience is designed to be transparent from start to finish, with no hidden fees or complex conditions. Cash Advance is now available for HBX Group clients in Spain, the UK, Germany, Poland, Belgium, Ireland, and the Netherlands, with a rollout to more markets planned for later this year. ###About HBX GroupHBX Group is a leading global independent B2B travel technology marketplace that owns and operates Hotelbeds, Bedsonline, and Roiback. We offer a network of interconnected travel technology products and services to partners including online marketplaces, tour operators, travel advisors, airlines, loyalty programmes, destinations, and travel suppliers. Our vision is to simplify the complex and fragmented travel industry through a combination of cloud-based technology solutions, curated data, and a broad portfolio of products designed to maximise revenue. HBX Group is present in 170 countries and employs more than 3,600 people worldwide. We are committed to making travel a force for good, creating a positive social and environmental impact. HBX Group International PLC (HBX.SM) is listed on the Spanish Stock Exchange, ISIN:GB00BNXJB679. More information:www.hbxgroup.com HBX Group Media ContactPR & Media Relations media@hbxgroup.comFollow us: LinkedIn, Facebook, X, Instagram.