Resources[PODCAST] The Experience Economy: How Technology is Redefining the Traveller Journey
Are we seeing the end of product-led travel booking?
From the first spark of inspiration to booking, the stay itself and beyond, technology is reshaping the traveller journey. But as personalisation, seamless digital experiences and new discovery channels redefine expectations, what does this mean for the businesses serving today’s travellers?
In this episode of the HBX Group Podcast, Rebecca Brett, our Managing Director of Retail for Bedsonline+ and Gisela Block, Regional Director for LATAM for Wholesale explore the rise of the experience economy, and consider how technology, data and innovation are changing the way travel is discovered, booked and experienced.
Listen to the full episode to unpack practical insights on this topic for yourself:
Key takeaways you can expect from this episode:
- How travel is shifting from selling products to creating more personalised experiences.
- What multi-channel discovery, from social platforms to AI tools, means for travel businesses.
- How seamless, mobile-first booking experiences are changing traveller expectations.
- Where the balance lies between digital innovation and the human touch.
How connected technology and solutions can help hoteliers, agents and distributors compete in the experience economy.
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