Latest NewsHBX Group brings global accommodation supply to Sabre’s worldwide agency network
London, 28 July 2026.- HBX Group (HBX.SM), a leading B2B travel technology marketplace,today announced a strategic partnership with Sabre that will expand access to its global accommodation portfolio across Sabre’s worldwide network of travel agencies.
Through the agreement, travel agencies connected to Sabre will be able to access HBX Group’s accommodation supply more seamlessly, helping them respond faster to traveller demand with greater choice, stronger availability and competitive rates across destinations around the world. Agencies with existing HBX Group credentials will also be able to continue using them via Sabre APIs, enabling a smooth onboarding experience without the need for new commercial or technical setups.
The agreement also marks another step in HBX Group’s continued expansion across the global retail agency channel, combining broader distribution reach with the scale and connectivity of one of the industry’s largest B2B travel marketplaces.
David Amsellem, Chief Distribution Officer at HBX Group, said: “This partnership with Sabre is a strong example of where travel distribution is heading: closer collaboration, better connectivity and more shared value across the ecosystem. By making our global accommodation portfolio more easily available to Sabre’s agency network, we are helping travel sellers access the breadth, flexibility and reliability they need to serve their clients, while also creating a stronger platform for long-term growth together.”
Chinmai Sharma, Global Head of Lodging, Ground & Sea at Sabre added: "A core priority for us is reducing content fragmentation and complexity so agents and suppliers can connect more effectively in one place. Bringing 250,000 properties from HBX Group’s global portfolio into Sabre Mosaic Marketplace expands choice for our agency partners, supporting them as they create the best experiences for their travellers.”
The partnership further strengthens HBX Group’s collaboration with one of the travel industry’s leading technology and distribution players, bringing together global supply scale, commercial alignment and shared growth initiatives designed to unlock incremental demand worldwide.
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About HBX Group
HBX Group is a leading global B2B travel technology marketplace that owns and operates Hotelbeds, Bedsonline, The Luxurist, Roiback, Civitfun anc PerfectStay. We offer a network of interconnected travel technology products and services to partners including online marketplaces, tour operators, travel advisors, airlines, loyalty programmes, destinations, and travel suppliers.
Our vision is to simplify the complex and fragmented travel industry through a combination of cloud-based technology solutions, curated data, and a broad portfolio of products designed to maximise revenue. HBX Group is present in more than 170 countries and employs more than 3,500 people worldwide. We are committed to making travel a force for good, creating a positive social and environmental impact.
HBX Group International PLC (HBX.SM) is listed on the Spanish Stock Exchange, ISIN:GB00BNXJB679.
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About Sabre
Powering the agentic revolution in travel. Sabre is an AI-native technology leader, backed by one of the world’s largest travel data clouds. With AI at its core and operating at unparalleled scale, Sabre transforms insights into innovation, empowering airlines, hoteliers, agencies and other partners to retail, distribute and fulfill travel worldwide. Sabre is built on an open, modular, cloud-native architecture and serves as the backbone for both established leaders and bold, new disruptors, guiding them to the next age of travel retailing through intelligent, connected, and personalized experiences.
HBX Group Media Contact
PR & Media Relations media@hbxgroup.com
